May, May, what a month

Medical aesthetic practitioners have reported an increase in patients presenting themselves at clinics as a result of ‘Zoom face’

What a month we have had: returning to work, the ban on injectables for children bill, vaccination programmes, British Association of Cosmetic Nurses (BACN) webinars, updating competencies and a new code of conduct.

By now, readers will most likely be exhausted, as the final return to full working clinics, which occurred from 12 April 2021, is proving to be one of the busiest times of our aesthetic lives. Reports from many BACN members state that they are having the busiest time ever known. Very few, if any, regular patients have been lost, and many who left during lockdown have returned. However, the greatest surprise has been the number of new enquiries and bookings that many have had since reopening.

Personally, I have ordered at least twice as much product in the past 2 months than before lockdown to keep up with the increased demand. ‘Zoom face’ does seem to be tangible, with many new patients stating that it was looking at themselves in Zoom calls that prompted them to seek treatment.