Getting to know an unlikely bunch: part two

It is common knowledge that, since its creation, the JCCP was asked to be inclusive of all professions and bring about the same standards and regulations for both health professionals and beauty...

The changing face of education during a global pandemic

Venturing back to basics, authors have put forward a vast array of learning styles, with Coffield et al (2014) suggesting that more than 70 have been identified. For simplicity%s sake, I prefer the...

How to create intimacy with your patients through marketing

The patient experience usually begins in the clinic. However, a lot of that intimacy depends on the way that aesthetic practitioners market to their patients—whether it is through their website, email...

The ABC of sales for the 21st century

Today, customers have access to as much (or, in some cases, more) information as the seller, as they can tap into an endless stream of choices, comparisons and reviews. They can now talk back to the...

Building your business: aesthetic clinics and professional associations

Grass roots work is one thing, but how do organisations interact with officialdom?.

Don't let social media advertising go over your head

Body dysmorphic disorder: the ongoing effects of lockdown on mental health

Body dysmorphic disorder (BDD)or body dysmorphia is a mental health condition characterised by an individual's extreme fixation on one or more aspects of their appearance. Common areas of focus tend...

Non-surgical rhinoplasty with dermal fillers

There are several important considerations regarding the anatomical characteristics of the nose, both from the aesthetic and safety point of view..

Virtual skincare and adapting aesthetic practice

Firstly, aesthetic practitioners need to consider how they are currently working and how this has to change for the lockdown period. While at the time of writing, it is possible to perform...

RESEARCH ROUNDUP

Acne vulgaris, more commonly referred to as just acne, is one of the most common inflammatory skin conditions treated globally. Recent studies suggest that acne prevalence may be increasing in both...

A professional approach to personal protective equipment during the COVID-19 pandemic

» Lip treatments, or any involvement of the mouth, must always be considered a high-risk treatment. Combined treatments that involve the lips and other areas are probably the highest risk by virtue of...

Changes in the aesthetic industry and the impact of lockdown on body image

There is a lot going on in the aesthetics industry. The Chartered Institute for Environmental Health (CIEH) has produced two reports focusing on how to improve the regulation of cosmetic treatments,...