This website is intended for healthcare professionals
This website is intended for healthcare professionals
Graphic design uses visual composition, such as typography, colour, imagery and layout, to project ideas and solve problems. It is used in several areas, such as visual identity (your brand),...
Clive Lewis, founder and former Chief Executive Officer of Illumine Training, defines soft skills as ‘one of those somewhat vague terms that means slightly different things to different people.
The reason traditional lines will be switched off due to the fact that they no longer meet the demand for new technology. For example, it does not support data connections (the internet) and it is...
There will be aspects of each practitioner's business that will not play to their strengths. It could be administration and logistics, in which case, someone will be needed to handle operations. It...
How employers react to neurodivergence is very important to the acceptance of those individuals with associated conditions..
Now, I will discuss the first strategic pillar: marketing. To get the best results from marketing and, in fact, all the strategic pillars, it is always best to start with a definition. Marketing is...
Developing an engaging product that meets the need of these prospects is what is being discussed, and it does not have to be limited to just clinical aesthetics. Combining products from other related...
There have always been companies unable to pay their way properly, as they live from one day to the next. Known as ‘zombie companies’, they are classically defined as carrying substantial debt that,...
In lieu of access to in-clinic treatment, patients have gone back to the drawing board and reviewed their skincare regimes, demanding more from their skincare products than ever before. Many have...
The business objective of advertising is to raise awareness of a brand to the extent that it builds an audience that ultimately purchases a product. The reality is that, to most of us, advertising has...
According to Mark Stevens, senior associate at law firm VWV, the law does not currently permit vaccinations to be mandatory..
Planning activities can be a particularly daunting task, especially for those who may have varying hours at work and child commitments. However, if the day is not planned and urgent tasks are merely...
Journal of Aesthetic Nursing is the peer-reviewed journal at the forefront of medical aesthetics. We share clinical expertise, practical guidance and professional mentorship to help you develop skills and improve your practice.
Clinical best practice
Practice management advice
Professional education
Cosmetic industry insights